This is it - Zynga, the next generation. At its second annual Zynga Unleashed event, held on Tuesday at its ultra-hip San Francisco office, the company unveiled Zynga With Friends, a social gaming network designed to connect fellow Zynga gamers, whether they're playing on Facebook, smartphone or via web.
Users will be able to chat with each other, organise multiplayer gaming sessions and use a Twitter-like service called Social Stream, which constantly updates participants on what others in the wider community are playing, unlocking and scoring within Zynga's range of titles.
Several of the network's key features have already been rolled out via the company's Zynga.com website, but this is the first time they will be unified into a single social service and available across all the major platforms.
"We've acknowledged that our players are on different devices," said Zynga general manager Manuel Bronstein. "But no matter where you're playing, you want to play with other people. So we're trying to make sure we can connect all of those experiences.
"Some days you play on Facebook, others on smartphone, but we want to ensure that all your friends, your scores, your achievements follow you wherever you are. You are one player across the entire network.... Source/Origin >> Read More