Android has taken over from Apple and now has the largest share of the installed base of smartphones among consumers in the UK, according to new figures provided to the Guardian by Kantar Worldpanel ComTech.
Google's mobile OS has a 36.9% share of the smartphones in use among consumers in the UK, the company says in its latest survey, which covers the four weeks to 23 January 2012. Apple's iPhone models have the next biggest share, with 28.5% of all handsets in use. The company does not split out brands, but it is likely that Apple is the most-used brand, with Android sales split among brands including Samsung, HTC, LG and Motorola.
In terms of market share - a snapshot of ongoing sales figures for the four weeks, rather than the phones in people's hands - Android handsets have just under half the market, while Apple has nearly a third. BlackBerry-maker RIM has just over 15%, with the remaining 6% split between more than five different platforms.... Source/Origin >> Read More